🔬 Shop Audit AI
Paste your Etsy shop URL → we read every listing, score each title against Etsy's 2026 rules, flag keyword cannibalization, and hand you a one-click fix.
Not ready to upgrade? Run the free Etsy shop audit → — every listing title scored, your #1 problem named, no login.
What Shop Audit AI reads and scores
Paste your shop URL and Kiln reads your public Etsy shop page — no Etsy API, no login, no permissions. It scores every listing's title against Etsy's 2026 title guidance (buyer-language phrasing, length under 15 words) with the same deterministic engine that scores your generated listings, so the same title always gets the same score. Starter reads up to 50 live listings per audit, Pro up to 200, Agency up to 500 — 1, 5 and unlimited audits a month. Every weak title comes back with a written fix you apply in one click.
Which of your listings are fighting each other
When several of your listings lead with the same keyword phrase, Etsy's frequency capping keeps them from all ranking at once for that search — your own listings compete with each other. Shop Audit AI flags any phrase repeated across 25% or more of your listings (your shop name never counts) and penalises the shop score for it, so you know which listings to diversify. We couldn't find another shop audit that flags listings competing with each other.
When your photo says one thing and your title another
Most shop auditors score photos for quality; ours checks whether the photo and the title describe the same product. On your weakest listings, Kiln compares the main photo against the title and flags the ones that don't line up — a mismatch that quietly kills conversion. See the free Photo–Text Match checker or read why you get views but no clicks.
Since your last audit
The audit remembers your last run and shows what changed — your score, how many listings are urgent, which improved, and which cannibalization terms appeared or cleared. Re-audit monthly for your top-revenue listings and the whole thing takes seconds.
An audit is today's snapshot. Autopilot is what to do next week, every week — it reads this audit and turns it into a ranked list. See Autopilot →
Shop Audit AI vs a $40–$150 human critique
A human critique on Fiverr costs $30–$150 and covers a handful of listings, once. Shop Audit AI scores every listing, every month, and writes the fix — included from Starter. Run the free one first, then pay a human for the taste-level things a score can't judge.
Frequently asked questions
Do I need to connect my Etsy account or use the Etsy API?
No. Shop Audit AI reads your shop's public Etsy page — the same pages any shopper sees. No login to Etsy, no API, no permissions. It reads up to 50 listings on Starter, 200 on Pro and 500 on Agency.
How is each listing scored?
Every listing's title is scored against Etsy's 2026 title guidance — buyer-language phrasing and length under 15 words — with the same deterministic engine that scores your generated listings, so the same title always gets the same score. On top of that the audit flags keyword cannibalization across your whole shop and checks your weakest listings' photos against their titles.
Can I see Etsy's own listing quality score?
No — Etsy never shows sellers that number. Shop Audit AI measures the inputs you can actually control (title phrasing, cross-listing cannibalization, photo–title match) as a proxy, and writes a specific fix for each weak listing instead of guessing a hidden score.
What is keyword cannibalization between my own listings?
It's when several of your listings lead with the same keyword phrase, so Etsy's frequency capping keeps them from all ranking at once for that search — your listings end up competing with each other. Shop Audit AI flags any phrase repeated across 25%+ of your listings (your shop name never counts) so you can diversify the weak ones.
Do my photos really need to match my title?
If the first photo shows one thing and the title says another, buyers bounce and the listing converts worse. Shop Audit AI checks your weakest listings' main photo against their title and flags the ones that don't line up — something most shop auditors don't check at all.
How often should I audit my shop?
Monthly for your top-revenue listings, quarterly for the whole shop. The audit remembers your last run and shows what changed since — score, urgent listings, cannibalization terms — so a monthly re-audit takes seconds.
Can I audit a shop that isn't mine?
This audit is built to fix your own shop — it scores your titles and writes fixes you apply in one click. To study a rival's listing or tags, use the Competitor Analyzer or Listing Spy instead.
How much does this cost versus a human critique?
A human critique on Fiverr runs $30–$150 and covers a handful of listings, once. Shop Audit AI is included from Starter: it scores every listing, every month, and writes the fix. Not ready to upgrade? Run the free shop audit first.