Is it worth going after?
2,190,492 listings already target "housewarming gift". That is a crowded phrase — a new shop is unlikely to reach page 1 on it directly, but the longer variants below are where the same buyers are reachable. 50% of the first page is bought rather than earned, so organic slots are scarcer than the listing count alone suggests.
The shops holding page 1 have a median of 6,150 reviews. Established sellers hold this phrase, which matters more than the raw listing count: review history feeds Etsy's ranking, and a new listing cannot borrow it.
When "housewarming gift" sells
Monthly average over the last five years, indexed 0–100. April is the high point and January the low. Etsy takes a few weeks to index and rank a new listing, so publish four to six weeks before April rather than during it.
What buyers search alongside it
Scored 0–100 relative to each other within this niche by Google Trends. Not monthly search volumes — nobody has those for Etsy.
| Phrase | Relative demand | Fits a tag |
|---|---|---|
| gift for housewarming | 100/100 | 21 chars |
| housewarming gift ideas | 87/100 | 23 chars |
| housewarming gifts | 43/100 | ✓ |
| best housewarming gift | 23/100 | 22 chars |
| good housewarming gift | 21/100 | 22 chars |
| gift ideas for housewarming | 21/100 | 27 chars |
| gifts for housewarming | 20/100 | 22 chars |
| housewarming basket | 17/100 | ✓ |
| housewarming gift set | 17/100 | 21 chars |
| housewarming gift basket | 16/100 | 24 chars |
| house warming | 14/100 | ✓ |
| new home gift | 12/100 | ✓ |
Etsy caps tags at 20 characters, which is why the longer phrases are marked.
Phrases growing fastest
Growth over the last five years, from Google Trends. A longer clock than the year-on-year figure above.
Who holds page 1
| # | Listing | Shop | Price |
|---|---|---|---|
| 1Ad | Personalized Cutting Board Housewarming Gift, Custom Engraved Acacia Charcuterie Board, Realtor Closing Gift, New Home Gift for Couple | KandJKeepsakes | $45.89 |
| 2Ad | Home portrait, house painting, housewarming gift, our first home sign, home sweet home sign, watercolor home, house portrait, realtor gift | WAIdecor | $24.99 |
| 3Ad | Personalized Serving Board for Couple, Marble Wood Cheese Board, Engraved Wedding Gift, Family Gift, Custom Charcuterie Board, New House | SicilianElegance | $21.27 |
| 4 | Smells Like I Own This F*cking Place Scented Soy Candle, New Homeowner Gift, Custom Housewarming Candle, Closing Day Gift, Funny Candle | MoncioniFragranceLab | $13.84 |
| 5Ad | Housewarming Gift Handmade New Home Gift Unique Wedding Gift Hostess Gift Baking Bread Warmer Ceramic Warming Stone Wicker Basket [OVAL] | GiftShopByKORISSA | $52.61 |
| 6 | Personalized Wood Cutting Board for Housewarming Gift | Real Estate Closing Gift for Cooking and Baking | Engraved Gift | 289 | UrbanEngravings | $34.45 |
| 7 | Cozy New Home Gift Basket - Real Estate Closing Gift Box - New Homeowner Gift Basket | NikiMoonBoutique | $39.2 |
| 8 | Personalized Lucky Horseshoe: Engraved New Home Gift | HorseshoeGift | $36 |
| 9 | Personalized Family Home Embroidery Hoop, Custom House Portrait Wall Art, Cottage Floral Decor, Housewarming Gift with Pink Bow | LumiNestDecor89 | $32.99 |
| 10 | Personalized Glass Cutting Board | Welcome Home Gift, Custom Family Name & Est. Date, Housewarming, Walnut Resin Design, Realtor Closing | LuminaraLuxe | $39.99 |
Read from Etsy search on August 21, 2026. Positions marked Ad are paid placements.
Where the searches come from
Interest in "housewarming gift" is strongest in Wyoming, New York, District of Columbia, New Jersey, California. Useful for shipping estimates and for timing promotions to the right time zone.
Turn this into a listing
Take any phrase above and generate a full Etsy listing — title, description and all 13 tags — from it. Free, no card.
Questions
How competitive is "housewarming gift" on Etsy?
2,190,492 listings currently compete for "housewarming gift", which is high for Etsy. 50% of the first page is paid placement, so ranking organically means competing against sellers who are also buying the top slots.
When does "housewarming gift" sell best?
Demand peaks in April, averaged over the last five years, and bottoms out in January. Etsy needs a few weeks to index and rank a listing, so publishing four to six weeks before April catches the climb rather than the peak itself.
What do "housewarming gift" listings sell for?
The median price across 12 listings on page 1 is $35.23, with most between $24.97 and $40.19. That is what buyers searching this phrase are already used to seeing.
Where do these numbers come from?
Demand and seasonality are measured with Google Trends for the US. Listing counts, pricing and ad share are read from Etsy's own search results. Nothing here is an estimated monthly search volume — Etsy does not publish search volume, and any figure claiming to be one is a guess.