Is it worth going after?
26,254 listings already target "halloween coloring book". That is a middling field: reachable with a well-optimised listing, but not immediately. 50% of the first page is bought rather than earned, so organic slots are scarcer than the listing count alone suggests.
When "halloween coloring book" sells
Monthly average over the last five years, indexed 0–100. October is the high point and November the low. Etsy takes a few weeks to index and rank a new listing, so publish four to six weeks before October rather than during it.
What buyers search alongside it
Scored 0–100 relative to each other within this niche by Google Trends. Not monthly search volumes — nobody has those for Etsy.
| Phrase | Relative demand | Fits a tag |
|---|---|---|
| halloween coloring pages | 100/100 | 24 chars |
| halloween coloring books | 35/100 | 24 chars |
| halloween coloring book for adults | 19/100 | 34 chars |
| spooky coloring book | 15/100 | ✓ |
| halloween coloring book pdf | 14/100 | 27 chars |
| spirit halloween coloring book | 11/100 | 30 chars |
Etsy caps tags at 20 characters, which is why the longer phrases are marked.
Phrases growing fastest
Growth over the last five years, from Google Trends. A longer clock than the year-on-year figure above.
Who holds page 1
| # | Listing | Shop | Price |
|---|---|---|---|
| 1Ad | Spooky Cutie: Adorable Creepy Creatures in Cozy Hygge Moments Coloring Book by Coco Wyo | CocoWyoColoring | $1.49 |
| 2Ad | Halloween coloring book adults cozy spooky coloring adulting funny coloring mom bold and easy halloween activity printable instant download | QuirkyFindsPH | $2.63 |
| 3 | 200 Halloween Coloring Pages Bundle: for Kids, Toddlers, Preschoolers, Kindergarten (High Resolution - Instant Download) | BambooDigitalDesign | $1.99 |
| 4 | Halloween Coloring Pages, Halloween Coloring Book, Halloween Coloring Sheets, Halloween Coloring Pages for Kids, Halloween Activities, Ghost | ProudPracticalPrints | $1.25 |
| 5 | Spooky Coloring Book Bundle for Kids and Adults, 850+ Printable Pages PDF, Cozy Cute Witchy Halloween & Hygge Coloring Books | Artship7 | $1.81 |
| 6 | Spooky coloring book cute halloween coloring fall autumn coloring cozy hygge coloring home cute ghost coloring pages for adult kid printable | QuirkyFindsPH | $2.63 |
| 7Ad | Spooky Moments Coloring Book | Bold and Easy (PDF + PNG) I Instant Download I Stress relief Printable I For All Ages | CozyArtistryDesign | $2.4 |
| 8Ad | Halloween Adult Ultimate Coloring Book | noveltytyme | $16.87 |
| 9 | Halloween Coloring Book - 31 spooky pages for each day of October | FrancieTowneArtwork | $14.95 |
| 10 | Personalized Halloween Coloring Book, Kids Spooky Cute Color Books With Name, Basket Stuffers Party Favor Gift, Boys & Girls Color Books | BlueStarsStudios | $15.95 |
Read from Etsy search on August 28, 2026. Positions marked Ad are paid placements.
Where the searches come from
Interest in "halloween coloring book" is strongest in South Dakota, Kentucky, Rhode Island, Nebraska, Utah. Useful for shipping estimates and for timing promotions to the right time zone.
Turn this into a listing
Take any phrase above and generate a full Etsy listing — title, description and all 13 tags — from it. Free, no card.
Questions
How competitive is "halloween coloring book" on Etsy?
26,254 listings currently compete for "halloween coloring book", which is moderate for Etsy. 50% of the first page is paid placement, so ranking organically means competing against sellers who are also buying the top slots.
When does "halloween coloring book" sell best?
Demand peaks in October, averaged over the last five years, and bottoms out in November. Etsy needs a few weeks to index and rank a listing, so publishing four to six weeks before October catches the climb rather than the peak itself.
What do "halloween coloring book" listings sell for?
The median price across 12 listings on page 1 is $2.6, with most between $1.95 and $9.73. That is what buyers searching this phrase are already used to seeing.
Where do these numbers come from?
Demand and seasonality are measured with Google Trends for the US. Listing counts, pricing and ad share are read from Etsy's own search results. Nothing here is an estimated monthly search volume — Etsy does not publish search volume, and any figure claiming to be one is a guess.