Is it worth going after?
112,552 listings already target "event planner". That is a crowded phrase — a new shop is unlikely to reach page 1 on it directly, but the longer variants below are where the same buyers are reachable. Only 36% of the first page is paid, so most of it is won on relevance.
The shops holding page 1 have a median of 3,100 reviews. Established sellers hold this phrase, which matters more than the raw listing count: review history feeds Etsy's ranking, and a new listing cannot borrow it.
When "event planner" sells
Monthly average over the last five years, indexed 0–100. July is the high point and December the low. Etsy takes a few weeks to index and rank a new listing, so publish four to six weeks before July rather than during it.
What buyers search alongside it
Scored 0–100 relative to each other within this niche by Google Trends. Not monthly search volumes — nobody has those for Etsy.
| Phrase | Relative demand | Fits a tag |
|---|---|---|
| the event planner | 100/100 | ✓ |
| event planner jobs | 97/100 | ✓ |
| wedding planner | 75/100 | ✓ |
| wedding event planner | 71/100 | 21 chars |
| event planning | 52/100 | ✓ |
| event planner near me | 41/100 | 21 chars |
| party event planner | 41/100 | ✓ |
| event planner salary | 40/100 | ✓ |
| party planner | 40/100 | ✓ |
| event planner job | 39/100 | ✓ |
| corporate event planner | 28/100 | 23 chars |
| event planner business | 27/100 | 22 chars |
Etsy caps tags at 20 characters, which is why the longer phrases are marked.
Phrases growing fastest
Growth over the last five years, from Google Trends. A longer clock than the year-on-year figure above.
Who holds page 1
| # | Listing | Shop | Price |
|---|---|---|---|
| 1Ad | Events Schedule Events Calendar Template Multi-Day Event Scheduler Spreadsheet Monthly Events Tracker Events Business Planner Google Sheets | ExclusiveDesignLab | $13.99 |
| 2Ad | Event Planner Spreadsheet Google Sheets Party Planning Template Budget Tracker Vendor Guest List Bridal Shower Organizer Baby Shower Planner | TheProductivePlans | $5.34 |
| 3Ad | Event Planner Browser App | Event Planning Dashboard | Event Scheduler | Task Budget Guest Vendor Tracker | Digital Download | BoringStudioDesign | $7.6 |
| 4Ad | Events Planner - events calendar - events calendar google sheets - event planning spreadsheet - event planner spreadsheet - events tracker | TemplateMountain | $3 |
| 5 | Event Planner Spreadsheet Party Planning Spreadsheet Google Sheets Excel Budget Tracker Bridal Shower Organizer Baby Shower Planner Template | PrioriDigitalStudio | $6.08 |
| 6 | Event Planner Spreadsheet Party Planning Google Sheets Excel Baby Shower Corporate Event Organizer Budget Vendor Entertainment Guest List | HeyMorning | $6.49 |
| 7 | Kids Birthday Party Planner | Birthday Party Organiser | Party Planning Dashboard | Children's Party Planner | Birthday Event Tracker | Jessicaholliedesigns | $5.64 |
| 8 | Birthday Party Planner Landscape | One‑Page Party Planning Sheet for Food, Decor, Budget & Timeline | Printable PDF + Canva Template | SimplyMamaLita | $2 |
| 9 | Party Planner Printable Planner Event Planner Event Planning Template Birthday Planner Party checklist Party planning Anniversary Bachelors | SimplePlansByBee | $2.96 |
| 10 | Birthday Party Planner Digital Birthday Planning Spreadsheet Template Google Sheets Guest List Checklist Budget Tracker Itinerary Decor Food | ExclusiveDesignLab | $2.49 |
Read from Etsy search on August 21, 2026. Positions marked Ad are paid placements.
Where the searches come from
Interest in "event planner" is strongest in Wyoming, District of Columbia, New York, Maryland, North Carolina. Useful for shipping estimates and for timing promotions to the right time zone.
Turn this into a listing
Take any phrase above and generate a full Etsy listing — title, description and all 13 tags — from it. Free, no card.
Questions
How competitive is "event planner" on Etsy?
112,552 listings currently compete for "event planner", which is high for Etsy. 36% of the first page is paid placement, so most of page 1 is still won organically.
When does "event planner" sell best?
Demand peaks in July, averaged over the last five years, and bottoms out in December. Etsy needs a few weeks to index and rank a listing, so publishing four to six weeks before July catches the climb rather than the peak itself.
What do "event planner" listings sell for?
The median price across 11 listings on page 1 is $5.34, with most between $2.73 and $6.29. That is what buyers searching this phrase are already used to seeing.
Where do these numbers come from?
Demand and seasonality are measured with Google Trends for the US. Listing counts, pricing and ad share are read from Etsy's own search results. Nothing here is an estimated monthly search volume — Etsy does not publish search volume, and any figure claiming to be one is a guess.